Riggs Heinrich Media, Inc., the parent company of iMirus, is a multimedia, multi-channel business offering digital solutions and services to the catalog and magazine publishing industry.
In December of 2004, RHM launched its magazine publishing division with the premier issue of Golf Connoisseur, an international golf lifestyle magazine. Members of the RHM team had more than two decades of publishing and catalog experience serving in executive roles from companies such as Time, Inc., Hearst Corporation, Rodale, American Express Publishing, Conde Nast, Ziff Davis Media, Gruner + Jahr AG, Frontgate Catalog, and Cornerstone Brands. Building upon this experience and early success, RHM launched its digital publishing division in early 2006. Later that year, Golf Connoisseur had grown to 280,000 in circulation and the magazine publishing division was sold to a multi-title publisher.
With the sale of the publishing division, the company devoted its full technical capabilities and experience to provide digital solutions and services for an emerging and growing market – digital publishing.
The iMirus philosophy enables publishers to digitize, customize, and monetize their content and grow their brand in the “digital world.” Online advertising is projected to be over $40 billion* by the end of the decade, and over $300 billion** worth of products will be purchased online as a direct result of digital catalogs and shopping carts. iMirus works with each publisher independently to help shape their digital strategy, deploy proper tools and marketing programs, and produce new revenue sources.
* Source: Interactive Advertising Bureau (IAB)
** Source: Direct Marketing Association (DMA)